PrimeSiteUK.Com - Privacy Statement

Internet user privacy is of paramount importance to PrimeSiteUK.Com, our advertisers and our Web publishers. The success of our business depends upon our ability to maintain the trust of our users. Below is information regarding PrimeSiteUK.Com commitment to protect the privacy of users and to ensure the integrity of the Internet.

Information Collected in Ad Delivery

In the course of delivering an ad to you, PrimeSiteUK.Com does not collect any personally-identifiable information about you, such as your name, address, phone number or email address. PrimeSiteUK.Com does, however, collect non-personally identifiable information about you, such as the server your computer is logged onto, your browser type (for example, Netscape or Internet Explorer), and whether you responded to the ad delivered.

The non-personally identifiable information collected by PrimeSiteUK.Com is used for the purpose of targeting ads and measuring ad effectiveness on behalf of PrimeSiteUK.Com advertisers and Web publishers who specifically request it. For additional information on the information that is collected by PrimeSiteUK.Com in the process of delivering an ad to you

However, information collected by PrimeSiteUK.Com's Web Sites, non-personally identifiable information collected by PrimeSiteUK.Com in the course of ad delivery can be associated with a user's personally identifiable information if that user has agreed to receive personally-tailored ads.

In addition, in connection solely with the delivery of ads via PrimeSiteUK.Com's technology to one particular Web publisher's Web site, PrimeSiteUK.Com combines the non-personally-identifiable data collected by PrimeSiteUK.Com from a user's computer with the log-in name and demographic data about users collected by the Web publisher and furnished to PrimeSiteUK.Com for the purpose of ad targeting on the Web publisher's Web site. PrimeSiteUK.Com has requested that this information be disclosed on the Web site's privacy statement.

There are also other cases when a user voluntarily provides personal information in response to an ad (a survey or purchase form, for example). In these situations, PrimeSiteUK.Com (or a third party engaged by PrimeSiteUK.Com) collects the information on behalf of the advertiser and/or Web site. This information is used by the advertiser and/or Web site so that you can receive the goods, services or information that you requested. Where indicated, PrimeSiteUK.Com may use this information in aggregate form to get a better general understanding of the type of individuals viewing ads or visiting the Web sites. Unless specifically disclosed, the personally-identifiable information collected by PrimeSiteUK.Com in these cases is not used to deliver personally-tailored ads to a user and is not linked by PrimeSiteUK.Com to any other information.

PrimeSiteUK.Com, on behalf of Internet retailers and advertisers, will use statistical modelling techniques to identify those online consumers in the PrimeSiteUK.Com database who would most likely be interested in a particular product or service. All advertising messages delivered to online consumers identified by PrimeSiteUK.Com will be delivered by PrimeSiteUK.Com.

Strict efforts will be made to ensure that all information in the PrimeSiteUK.Com database is collected in a manner that gives users clear notice and choice. Personally-identifiable information in the PrimeSiteUK.Com database will not be sold or disclosed to any merchant, advertiser or Web publisher.

Name and address information volunteered by a user on PrimeSiteUK.Com Web site is associated through the use of a match code and the PrimeSiteUK.Com cookie with other information about that individual. Information in the PrimeSiteUK.Com Online database includes the user's name, address, retail, catalogue and online purchase history, and demographic data. The database also includes the user's non-personally-identifiable information collected by Web sites and other businesses with which PrimeSiteUK.Com does business. Unless specifically disclosed to the contrary in a Web site's privacy policy, most non-personally-identifiable information collected by PrimeSiteUK.Com from Web sites on the PrimeSiteUK.Com Network is included in the PrimeSiteUK.Com Online database. However, the online database will not associate any personally-identifiable medical, financial, or sexual preference information with an individual. Neither will it associate information from children.

Email

Email is sent only to people who have consented to receive a particular email publication or mailing from a company. If at any time you would like to end your subscription to an email publication or mailing, follow either the directions posted at the end of the email publication or mailing, or the directions at the email newsletter company’s Web site.

In order to bring you more relevant advertising, your email address may be joined with the information you provided at our client’s website and may be augmented with other data sources. However, PrimeSiteUK.Com does not link your email address to your other Web browsing activities.

Information Collected by PrimeSiteUK.Com's Web Sites

The Web sites owned or controlled by PrimeSiteUK.Com may ask for and collect personally-identifiable information. PrimeSiteUK.Com is committed to providing meaningful notice and choice to users before any personally-identifiable information is submitted to us. Specifically, users will be informed about how PrimeSiteUK.Com may use such information, including whether it will be shared with marketing partners or combined with other information available to us. Users will always be offered the choice not to provide personally-identifiable information or to have it shared with others.

Access

PrimeSiteUK.Com offers users who have voluntarily provided personally-identifiable information to PrimeSiteUK.Com the opportunity to review the information provided and to correct any errors.

Cookies and Opt Out

PrimeSiteUK.Com, along with thousands of other Web sites, uses cookies to enhance your Web viewing experience. PrimeSiteUK.Com's cookies do not damage your system or files in any way.

Here's how it works. When you are first served an ad by PrimeSiteUK.Com, PrimeSiteUK.Com assigns you a unique number and records that number in the cookie file of your computer. Then, when you visit a Web site on which PrimeSiteUK.Com serves ads, PrimeSiteUK.Com reads this number to help target ads to you. The cookie can help ensure that you do not see the same ad over and over again. Cookies can also help advertisers measure how you utilize an advertiser's site. This information helps our advertisers cater their ads to your needs.

However, if you have not chosen to receive personally-targeted ads, then the PrimeSiteUK.Com cookie will not be associated with any personal information about you, and PrimeSiteUK.Com will not be able to identify you personally online.

While we believe that cookies enhance your Web experience by limiting the repetitiveness of advertising and increasing the level of relevant content on the Web, they are not essential for us to continue our leadership position in Web advertising.

While some third parties offer programs to manually delete your cookies, PrimeSiteUK.Com goes one step further by offering you a "blank" or "opt-out cookie" to prevent any data from being associated with your browser or you individually. If you do not want the benefits of cookies, there is a simple procedure that allows you to deny or accept this feature. By denying PrimeSiteUK.Com's cookies, ads delivered to you by PrimeSiteUK.Com can only be targeted based on the non-personally-identifiable information that is available from the Internet environment, including information about your browser type and Internet service provider. By denying the PrimeSiteUK.Com cookie, we are unable to recognize your browser from one visit to the next, and you may therefore notice that you receive the same ad multiple times.

Your opt-out will be effective for the entire life of your browser or until you delete the cookie file on your hard drive. In each of these instances, you will appear as a new user to PrimeSiteUK.Com. Unless you deny the PrimeSiteUK.Com cookie again, PrimeSiteUK.Com's ad server will deliver a new cookie to your browser.

If you would like more information on how to opt-out, please go here

Disclosure

PrimeSiteUK.Com makes available all of our information practices at www.primesiteuk.com, including in-depth descriptions of our targeting capabilities, our privacy policy, and full disclosure on the use of cookies. In addition, we provide all users with the option to contact us with any further questions or concerns.

Security

PrimeSiteUK.Com will maintain the confidentiality of the information that it collects during the process of delivering an ad. PrimeSiteUK.Com maintains internal practices that help to protect the security and confidentiality of this information by limiting employee access to and use of this information.

Industry Efforts to Protect Consumer Privacy

PrimeSiteUK.Com is committed to protecting consumer privacy online.

For more information about protecting your privacy online, we recommend that you visit www.nai.org, www.netcoalition.com, and www.privacyalliance.org.

We also recommend that you review this Privacy Statement periodically, as PrimeSiteUK.Com may update it from time to time.