Internet user privacy is of paramount importance
to PrimeSiteUK.Com, our advertisers and our Web publishers. The
success of our business depends upon our ability to maintain the
trust of our users. Below is information regarding PrimeSiteUK.Com
commitment to protect the privacy of users and to ensure the integrity
of the Internet.
Information
Collected in Ad Delivery
In the course of delivering an ad to you, PrimeSiteUK.Com does not
collect any personally-identifiable information about you, such
as your name, address, phone number or email address. PrimeSiteUK.Com
does, however, collect non-personally identifiable information about
you, such as the server your computer is logged onto, your browser
type (for example, Netscape or Internet Explorer), and whether you
responded to the ad delivered.
The non-personally identifiable information collected by PrimeSiteUK.Com
is used for the purpose of targeting ads and measuring ad effectiveness
on behalf of PrimeSiteUK.Com advertisers and Web publishers who
specifically request it. For additional information on the information
that is collected by PrimeSiteUK.Com in the process of delivering
an ad to you
However, information collected by PrimeSiteUK.Com's Web Sites, non-personally
identifiable information collected by PrimeSiteUK.Com in the course
of ad delivery can be associated with a user's personally identifiable
information if that user has agreed to receive personally-tailored
ads.
In addition, in connection solely with the delivery of ads via PrimeSiteUK.Com's
technology to one particular Web publisher's Web site, PrimeSiteUK.Com
combines the non-personally-identifiable data collected by PrimeSiteUK.Com
from a user's computer with the log-in name and demographic data
about users collected by the Web publisher and furnished to PrimeSiteUK.Com
for the purpose of ad targeting on the Web publisher's Web site.
PrimeSiteUK.Com has requested that this information be disclosed
on the Web site's privacy statement.
There are also other cases when a user voluntarily provides personal
information in response to an ad (a survey or purchase form, for
example). In these situations, PrimeSiteUK.Com (or a third party
engaged by PrimeSiteUK.Com) collects the information on behalf of
the advertiser and/or Web site. This information is used by the
advertiser and/or Web site so that you can receive the goods, services
or information that you requested. Where indicated, PrimeSiteUK.Com
may use this information in aggregate form to get a better general
understanding of the type of individuals viewing ads or visiting
the Web sites. Unless specifically disclosed, the personally-identifiable
information collected by PrimeSiteUK.Com in these cases is not used
to deliver personally-tailored ads to a user and is not linked by
PrimeSiteUK.Com to any other information.
PrimeSiteUK.Com, on behalf of Internet retailers and advertisers,
will use statistical modelling techniques to identify those online
consumers in the PrimeSiteUK.Com database who would most likely
be interested in a particular product or service. All advertising
messages delivered to online consumers identified by PrimeSiteUK.Com
will be delivered by PrimeSiteUK.Com.
Strict efforts will be made to ensure that all information in the
PrimeSiteUK.Com database is collected in a manner that gives users
clear notice and choice. Personally-identifiable information
in the PrimeSiteUK.Com database will not be sold or disclosed to
any merchant, advertiser or Web publisher.
Name and address information volunteered by a user on PrimeSiteUK.Com
Web site is associated through the use of a match code and the PrimeSiteUK.Com
cookie with other information about that individual. Information
in the PrimeSiteUK.Com Online database includes the user's name,
address, retail, catalogue and online purchase history, and demographic
data. The database also includes the user's non-personally-identifiable
information collected by Web sites and other businesses with which
PrimeSiteUK.Com does business. Unless specifically disclosed to
the contrary in a Web site's privacy policy, most non-personally-identifiable
information collected by PrimeSiteUK.Com from Web sites on the PrimeSiteUK.Com
Network is included in the PrimeSiteUK.Com Online database. However,
the online database will not associate any personally-identifiable
medical, financial, or sexual preference information with an individual.
Neither will it associate information from children.
Email
Email is sent only to people who have consented to receive a particular
email publication or mailing from a company. If at any time you
would like to end your subscription to an email publication or mailing,
follow either the directions posted at the end of the email publication
or mailing, or the directions at the email newsletter company’s
Web site.
In order to bring you more relevant advertising, your email address
may be joined with the information you provided at our client’s
website and may be augmented with other data sources. However, PrimeSiteUK.Com
does not link your email address to your other Web browsing activities.
Information Collected by PrimeSiteUK.Com's Web Sites
The Web sites owned or controlled by PrimeSiteUK.Com may ask for
and collect personally-identifiable information. PrimeSiteUK.Com
is committed to providing meaningful notice and choice to users
before any personally-identifiable information is submitted to us.
Specifically, users will be informed about how PrimeSiteUK.Com may
use such information, including whether it will be shared with marketing
partners or combined with other information available to us. Users
will always be offered the choice not to provide personally-identifiable
information or to have it shared with others.
Access
PrimeSiteUK.Com offers users who have voluntarily provided personally-identifiable
information to PrimeSiteUK.Com the opportunity to review the information
provided and to correct any errors.
Cookies and Opt Out
PrimeSiteUK.Com, along with thousands of other Web sites, uses cookies
to enhance your Web viewing experience. PrimeSiteUK.Com's cookies
do not damage your system or files in any way.
Here's how it works. When you are first served an ad by PrimeSiteUK.Com,
PrimeSiteUK.Com assigns you a unique number and records that number
in the cookie file of your computer. Then, when you visit a Web
site on which PrimeSiteUK.Com serves ads, PrimeSiteUK.Com reads
this number to help target ads to you. The cookie can help ensure
that you do not see the same ad over and over again. Cookies can
also help advertisers measure how you utilize an advertiser's site.
This information helps our advertisers cater their ads to your needs.
However, if you have not chosen to receive personally-targeted ads,
then the PrimeSiteUK.Com cookie will not be associated with
any personal information about you, and PrimeSiteUK.Com will not
be able to identify you personally online.
While we believe that cookies enhance your Web experience by limiting
the repetitiveness of advertising and increasing the level of relevant
content on the Web, they are not essential for us to continue our
leadership position in Web advertising.
While some third parties offer programs to manually delete your
cookies, PrimeSiteUK.Com goes one step further by offering you a
"blank" or "opt-out cookie" to prevent any data from being associated
with your browser or you individually. If you do not want the benefits
of cookies, there is a simple procedure that allows you to deny
or accept this feature. By denying PrimeSiteUK.Com's cookies, ads
delivered to you by PrimeSiteUK.Com can only be targeted based on
the non-personally-identifiable information that is available from
the Internet environment, including information about your browser
type and Internet service provider. By denying the PrimeSiteUK.Com
cookie, we are unable to recognize your browser from one visit to
the next, and you may therefore notice that you receive the same
ad multiple times.
Your opt-out will be effective for the entire life of your browser
or until you delete the cookie file on your hard drive. In each
of these instances, you will appear as a new user to PrimeSiteUK.Com.
Unless you deny the PrimeSiteUK.Com cookie again, PrimeSiteUK.Com's
ad server will deliver a new cookie to your browser.
If you would like more information on how to opt-out, please go
here
Disclosure
PrimeSiteUK.Com makes available all of our information practices
at www.primesiteuk.com, including in-depth descriptions of our targeting
capabilities, our privacy policy, and full disclosure on the use
of cookies. In addition, we provide all users with the option to
contact us with any further questions or concerns.
Security
PrimeSiteUK.Com will maintain the confidentiality of the information
that it collects during the process of delivering an ad. PrimeSiteUK.Com
maintains internal practices that help to protect the security and
confidentiality of this information by limiting employee access
to and use of this information.
Industry Efforts to Protect Consumer Privacy
PrimeSiteUK.Com is committed to protecting consumer privacy online.
For more information about protecting your privacy online, we recommend
that you visit
www.nai.org,
www.netcoalition.com,
and www.privacyalliance.org.
We also recommend that you review this Privacy Statement periodically,
as PrimeSiteUK.Com may update it from time to time.
